01
LED Volume & ICVFX
Volume design, commissioning and operation. Frustum setup, colour pipeline, genlock and sync, driving plates, and shoot-day supervision.
Channel 02
Virtual Production
LED volumes, in-camera VFX and the software that runs them — supervised from studio build through to shoot day.
Twelve years across virtual production, real-time systems and content. I have built and run VP facilities end to end: volume design and commissioning, nDisplay clusters, camera tracking, virtual art department, and the operator-facing software that makes a stage usable by a crew who did not build it.
The work runs from multi-million-dollar permanent studio builds to a turnkey mobile volume, and from Fortune 500 commercial campaigns to episodic television.
- $15M+
- In studio builds & production budgets supervised
- 10
- Person technical teams led
- 500M+
- Online views on delivered content
Track record
Where the work was done.
Studio roles across twelve years of virtual production and creative technology.
-
2024 — 2025
Magicbox
Chief Technology Officer
Developed and deployed a turnkey mobile virtual production studio with a custom software suite. Built the proprietary backend and frontend for a high-end VP/XR LED volume in 30 days — operator interface, in-camera VFX, driving-plate process, and content control and management. Led R&D and ran multi-million-dollar studio operations at 100% uptime.
-
2025
Shutterstock
Senior Consultant & VP Supervisor
Virtual production, art direction and technical direction across multiple commercial projects. Technical-directed VAD teams and led technology integration, introducing workflows the department had not run before.
-
2022 — 2024
ERG
Senior Development Partner & VP Supervisor
Oversaw the creation of multiple virtual production facilities, notably for BrandStar and Bandai Namco. Led creative teams of 10+ across commercials and branded content, with studio-build strategies that cut hundreds of thousands from project cost.
-
2021 — 2023
XiteLabs
VP Supervisor & Senior Creative
Supervised multi-million-dollar live productions for major brands and entertainment clients, deploying Unreal Engine systems for Alicia Keys, Gala Games, Walmart, HPE and Liquid Death.
-
2020 — 2021
CreateThis LA
CTO & Lead Creative
Built and maintained a proprietary XR and virtual production stage. Supervised motion capture, AI integration and VAD for a Facebook live show that generated 500M+ online views. Technical leadership for Nike, Google and Vacation Theory.
-
2019 — 2024
Toy Robot Media
VP Supervisor & Senior Creative
Real-time interactive content for Cisco, Microsoft, NBC and Etisalat. Specialised in Notch, Unreal and XR development for enterprise clients across a five-year partnership.
Capabilities
What I supervise.
02
nDisplay & Cluster Config
Unreal nDisplay clusters, viewport and projection-policy configuration, warp and blend for non-planar surfaces, Switchboard operations.
03
Camera Tracking
Mo-Sys, Ncam and Stype integration; lens calibration and tracking-to-render alignment.
04
Virtual Art Department
Environment builds, look development and optimisation targeted at real-time frame budgets rather than offline renders.
05
Studio Software
Operator-facing control systems — content management, show control and stage tooling built so a crew can run the volume without an engineer standing behind them.
06
Technical Direction
Signal flow, redundancy, vendor selection and crew structure for new facilities, from budget through to commissioning.
Selected credits
On screen and on stage.
Television
- Grey's Anatomy
- High Potential
- 911
- Sugar
- Rival Speak
Film
- Drivers Ed
- Daedalus
- Upcoming David Wain feature
Commercials
- Dodge
- Subaru
- Nissan
- McDonald's
- Bush's Beans
- Shutterstock
Live & Experiential
- MSG The Sphere
- Alicia Keys
- Justin Bieber Tour
- Netflix
- Liquid Death
- Walmart
- Twitch
- Hasbro
- Maxon
- Insomniac
Brands & studios
- Nike
- Meta
- Microsoft
- Cisco
- NBC
- Netflix
- Walmart
- HPE
- Bandai Namco
- Etisalat
- Gala Games
- Liquid Death
- BrandStar
- Twitch
- Hasbro
- Maxon
Technical
The stack.
- Real-time & rendering
-
- Unreal Engine 4 / 5
- nDisplay
- Notch
- TouchDesigner
- Chaos Vantage
- Blender
- Houdini
- Cinema 4D
- Substance
- Stage & media servers
-
- Pixera
- Disguise
- Stage Precision
- Pixotope
- Zero Density
- Aximmetry
- Resolume
- MadMapper
- LED & processing
-
- Megapixel
- Brompton
- Mosaic
- EDID management
- Tracking & mocap
-
- Mo-Sys
- Ncam
- Stype
- OptiTrack
- Qualisys
- Noitom
- Xsens
- Kinect
- RealSense
- Oak-D
Certification
Megapixel Certification
Virtual Production Systems
Education
BA, Film
Minshar Institution for Art, Tel Aviv — 2014–2018
Building a volume, or shooting in one.
Whether it's a facility from scratch, a supervisor for the shoot, or a second opinion on a spec that doesn't look right — start with an email.